3 Reasons to Start Using Digital Signage Displays
A New Way to Attract Customers & Share Business Information
Video walls and digital signage are no longer only found in places like Times Square. Businesses of all kinds, from museums to universities to office buildings to churches, are using digital signage displays in Des Moines, IA, to delight and inform all visitors who walk inside.
Digital screens are more prevalent than ever in our modern age, and people are accustomed to looking to screens for information and guidance. If you’re unsure if your commercial space could benefit from or “really needs” digital signage, read on to imagine what a day in the life will be like with this AV solution.
SEE ALSO: Maximize Productivity with a Natural Lighting Design for Your Office
You’ll Bring New Life to the Space
Our eyes are naturally drawn to moving images and videos. If you want your commercial space (whether that’s a shopping center, museum, venue, or office) to appear modern and ahead of the times, digital signage is an unforgettable way to share what your brand is all about.
Digital signage is a versatile, ever-changing medium. You can share video content and moving stills that create a unique customer experience. Do customers have to wait in line for your museum, music venue, etc.? Use the video wall to entertain and generate excitement while people wait.
You’ll More Easily Update Imagery and Information
Want to add a new drink to the menu? Update ticket prices? Or share new company news in the lobby? When you have a cloud-based digital signage system, you can remotely update the display’s content and immediately change what’s on screen. This will save the time of walking to every sign, climbing the ladder, and plugging in a USB to change the content—or ordering a new print sign every few months.
The immediate nature of digital signage allows you to get more creative with what’s on display. Consider updating videos or images for each season or holiday or automatically generating social media content and photos on the display. The world’s your oyster with digital signage!
You’ll Engage Visitors & Keep Their Attention
The sharp picture quality and sleek appearance of today’s 4K digital displays are sure to grab people’s attention. Even in spaces that aren’t commercial, like houses of worship, a large video display can keep everyone engaged in the service as scripture passages, song lyrics, and information move on the screen.
Digital signage doesn’t have to be a one-way interaction, either. Touchscreen kiosks and smart sensors offer new ways to interact with video displays—which are especially useful in settings like museums.
If you’re interested in digital signage, Reference Audio Video Security is here to help. We design and install state-of-the-art AV systems that you’ll then be able to remotely manage and control.
Contact our team here to learn more and discuss your commercial AV project today!
